# frankvitetta.com

> I'm Frank Vitetta, an AI search and SEO consultant. I help brands get found and cited in AI answers and in Google. I also write sourced essays.

This is the personal site of Frank Vitetta, an AI search and SEO consultant based in London. Every article cites its sources at the end. Contact is through the form at https://frankvitetta.com/contact/.

## Essays


- [How AI answer engines pick and cite sources](https://frankvitetta.com/essays/how-ai-answer-engines-choose-sources/): What Google, OpenAI, Perplexity, Anthropic and Microsoft have documented about how AI answers choose and cite sources. What is still unknown.


- [Prompt wording and ChatGPT brand mentions](https://frankvitetta.com/essays/prompt-wording-brand-mentions-chatgpt/): In 8,555 ChatGPT answers, how-to prompts named the brand 30.8% of the time and compare prompts 59.3%. Why AI visibility scores depend on the questions.


- [AI crawlers and robots.txt guide](https://frankvitetta.com/essays/ai-crawlers-robots-txt-guide/): What GPTBot, OAI-SearchBot, ChatGPT-User, ClaudeBot, PerplexityBot and Google-Extended each do according to their operators, with a sample robots.txt.


- [Measuring AI visibility: what is measurable](https://frankvitetta.com/essays/measuring-ai-visibility/): What first-party reports from Google and Bing show about AI visibility. What prompt sampling can only estimate. What cannot be measured today.


- [What an AI visibility report actually checks](https://frankvitetta.com/essays/ai-visibility-report-checks/): Five checks that decide whether a page can be found, read and quoted by AI answer engines. Run on this site, with every number you can open.


- [What works in AI search in late 2026: my GEO verdict](https://frankvitetta.com/essays/geo-experiments-verdict-2026/): OtterlyAI tested Reddit, LinkedIn, fresh dates, AI content and listicles. My verdict on each GEO tactic, with a checklist you can copy.


## Pages

- [Home](https://frankvitetta.com/): I'm Frank Vitetta, an AI search and SEO consultant. I help brands get found and cited in AI answers and in Google. I also write sourced essays.
- [About Frank Vitetta | AI search and SEO consultant](https://frankvitetta.com/about/): Frank Vitetta is a London-based AI search and SEO consultant. Background, focus, tools and public records.
- [AI Scraper: collect AI answers and their citations](https://frankvitetta.com/ai-scraper/): AI Scraper is an open source Python tool. It runs a list of prompts through Perplexity or ChatGPT and saves each answer with the sources it cited.
- [Contact](https://frankvitetta.com/contact/): Send Frank Vitetta a message about an AI visibility audit, implementation, training or a correction. One form, read by him personally.
- [Editorial policy](https://frankvitetta.com/editorial-policy/): How the essays on frankvitetta.com are researched, sourced, dated and corrected. The paid work I do in this field.
- [Essays on AI search and SEO](https://frankvitetta.com/essays/): Sourced essays on how search engines and AI answer engines find, choose and cite web content. Each one is built on primary sources.
- [AI search glossary](https://frankvitetta.com/glossary/): Plain-English definitions of 20 AI search terms, from query fan-out and grounding to Google-Extended, with links to the primary sources.
- [AI Search Consultant | AI visibility audits](https://frankvitetta.com/hire/): AI search consultant Frank Vitetta helps brands get found and cited in AI answers and in Google. AI visibility audits, implementation and training.
- [Privacy and cookies](https://frankvitetta.com/privacy/): No cookies, no analytics, no third-party scripts. What happens to the details you send through the contact form on frankvitetta.com.

## Feeds

- [Sitemap](https://frankvitetta.com/sitemap.xml)
- [RSS feed](https://frankvitetta.com/feed.xml)